Agent Information

Academy Mortgage Corporation
#1 Independent Purchase Money Lender in the U.S.

More homeowners turn to Academy to buy a home than any other private lender. Here’s why: Academy Mortgage provides unwavering support to realtors and agents. Because all processing, underwriting, and closings take place at Academy – the loan process is fast, accurate, and efficient. Our world-class infrastructure will allow you to satisfy even the most challenging situations with confidence and ease. As more and more banks consolidate operations, Academy has the distinct advantage of closing loans in days rather than months. Find out about the Academy Ten Day Close!

Academy Mortgage Corporation highly regards our relationship with Real Estate Agents as valued Referral Partners. For this reason, we have developed many outstanding programs to assist throughout the entire real estate transaction. From our Ten Day Close program, to the capture and incubation of leads through Buyer Acquire and Buy Again After, Academy can provide cutting edge programs and processes that maximize your income potential.

Check out a few of the tools Academy has to offer:

 


Ten Day Close

  • Peace of Mind Knowing it Can Be Done
  • Increased Credibility in the Eyes of the Buyer and the Seller
  • Commissions Paid Out Sooner
We are fast when we need to be. Not every client will need a Ten Day Close, but it is nice to have when you need it. The reason we are faster than other people when it comes to getting your loan done is because our entire operations team works right down the hall from our loan officers – so there isn’t any wasted back-and-forth communication problems that sometimes occur through phone calls or email. Our management and support team have many years of experience so we can confront potential obstacles proactively to get the job done when it needs to be done, guaranteed!

Academy’s “One Stop Shop”

  • Quick Answers Make Quicker Commissions
  • Open Communications Ease Concerns for All
  • Face to Face Dialogues Encourage Better Understanding and Better Outcomes
Our Processing, Underwriting, Doc Drawing and Closing are all under one roof! As a “one-stop shop”, we don’t waste time shipping your file from office to office, city to city or state to state, AND we close with our own funds. This ensures that all parties involved in your transaction work as fast as possible. Your loan officer to stay on top of the file from start to finish!

Buyer Acquire

 

  • Increased Potential to Sell Your Own Listing
  • Great “No-Cost” Listing Tool to Help Increase Property Exposure
  • Capture More Buyer Leads from Existing Signage – Higher ROI
Buyer Acquire is an effective, easy-to-use call capture, lead generation system using a 1(800) sign-rider. Once signed up, it pulls the agent’s listing information directly from the MLS, turns it into a real human voice, and then captures caller information for quick follow-up with potential buyers. Callers get the information they want, 24 hours a day, and the agent gets notified immediately by email and text message. Buyer Acquire takes calls on listings 24 hours a day, every day. If the agent is not available, the potential buyers can still get the information they need, when they need it.
What if the agent prefers not to answer the calls. . . . ?

Academy’s Lead Capture Center Will Handle the Calls!

  • No Need to Waste Quality Time on Non-Qualified Leads
  • Professionally Trained Representatives Convert More Calls to Qualified Leads
  • Complete Transparency in the Lead Capture Center Assures Accuracy and Timely Follow-Up
The purpose of the Lead Capture Center (LCC) is to provide the initial follow-up phone call to every person inquiring on a listing. Based on the information obtained from this initial call, the representative will communicate via email or text to the Real Estate agent and the Loan Officer on the account.The first responsibility of the LCC at Academy is to determine the needs and motivation level of each caller with the intent to capture buyers for the Listing Agent. Academy’s LCC follows a strict process of identifying potential buyer needs, gathering contact information and providing this to the Listing Agent and the Loan Officer.

Search Engine Optimization (SEO)

  • Help referral partners get their websites “found” by potential clients
  • Provide ongoing training for SEO best practices
  • Leverage outside-the-box strategies for lead generation
The Academy Mortgage SEO program is designed to help get maximum exposure on the web. Whether it is helping referral partners by providing expertise, consulting and advice regarding their web presence or explaining internal SEO programs and strategies, the SEO advice and expertise is second to none.

Bandit Signs

  • Maximize Exposure with the Least Amount of Advertising Dollars
  • Make the Phone Ring and Utilize the Convenience of the Lead Capture Center
  • May Be Used Where Sign Riders Are Not Allowed
Bandit Signs work… plain and simple and they work 24 hours a day! It’s common knowledge that real estate investors use bandit signs – how often have you seen “We Buy Houses” signs? It’s also a great medium for real estate agents who want to generate leads and don’t currently have listings to make the phone ring. Academy Mortgage offers the convenience of routing the calls through the Lead Capture Center, answering questions and qualifying the caller so that the agent doesn’t spend time on unqualified leads.(Check local laws before flyposting of any kind.)Bandit Sign lead generation may take on many forms. Academy’s Lead Capture Center has designed a system that will drive the caller to the agent’s website seeking the information specifically advertised on the bandit sign. We can also assist in managing the incoming calls in the same manner as Buyer Acquire.

Buy Again After. . .

Can I buy a home again after a short sale, foreclosure, bankruptcy or other credit problems?

  • Keep Buyers Motivated to Purchase
  • Incubated Future Buyers and Commissions
  • Demonstrate Empathy for Client
In the past few years, millions of Americans have experienced some sort of financial set-back. Our “Buy Again After” system will help educate your valued clients that it is possible to position themselves financially to once again experience the dream of home ownership. Academy Mortgage is not a credit counseling service, but our highly educated Loan Officers are in a unique position to assist in the understanding of how the process works. Once a prospect is entered into the “Buy Again After” program, they will also have the ability to check their credit online and monitor their progress through “Glass Igloo”. This program not only allows the borrower to check their credit, but to also set up home searches through an MLS IDX feed. This helps to ensure the borrower stays actively motivated to purchase.

Lead 660 Program

  • Maintain and Strengthen Relationships with Referral Partners and Clients
  • Create Additional Opportunities to Convert Leads
  • Automated Systems Ensure Timely Communication
The 660 Lead Program is a way to keep in touch with pre-qualified leads that have a FICO score of 660 or higher. The program consists of nine touches (five postcards and four e-mails) over a 120 day period. The lead will continue to receive correspondence until it becomes an application or is otherwise renewed in the Lead 660 Program.

Academy-yoU

  • Stay Current on Industry Related Topics
  • Simplify Continuing Education Opportunities
  • Learning Made Fun!
Academy Mortgage is proud to offer a vast array of educational opportunities through Academy-yoU. We provide instruction on everything from Internet Marketing to required CE courses for license renewal. The utilization of our Mesa and Scottsdale facilities allows for a casual networking environment for real estate professionals and industry partners to share their knowledge and experience.

Co-Branded Marketing Materials

  • Ease of Production for Promotional Materials
  • Create Additional Opportunities to Convert Leads
  • Automated Systems Ensure Timely Communication
On-demand, personalized flyers and promotional materials are available 24/7 through Academy’s online Promotional Materials Workshop. Content ranges from specific loan programs to Academy’s own proprietary products and services. Additionally, Loan Officers have the ability to produce photo specific, co-branded flyers for use in open houses or marketing of specific homes for our valued Referral Partners.

3P (Premium Partner Program)

  • No-Cost Exclusive Referral Partner Rewards
  • Stay Current with Timely Market Updates
  • Co-Branded Materials Maintain Client Partner Relationships
The Academy 3P (Premium Partner Program) is a program designed to help real estate agents, builders, and other referral partners by adding valuable resources to their existing business plans. Each registered Academy 3P Partner will receive many exclusive rewards that enhance education, communication and add value to professional relationships.

Marketing Center

  • Strengthens Relationships with Client and Referral Partner
  • No Cost – Co-Branded Drip-Mail Campaigns
  • Timely, Accurate, Automated Systems for Time Freedom
Every borrower that closes a loan at Academy Mortgage is entered into a loyalty program to automatically receive a series of professionally designed, post-closing direct mail pieces. These items could range from a one-year popular magazine campaign to a series of eighteen beautifully designed post cards over a three year period of time. The best part of this program is that it is co-branded with the referral partner’s name, company and phone number at no cost to them! Fewer than 5% of real estate agents maintain any kind of retention program with their past clients and Academy provides this service for free!

Social Media

  • Learn to Maximize the Benefits of Social Media
  • Increase Exposure and Potential for New Sources of Income
  • Popular Platform for Communication with Prospects
For an independent contractor or business professional looking to add customers and grow profits, social media can be a powerful tool. It can also be a confusing and time-consuming one. Academy offers a multitude of workshops with “hands-on” instruction to help you effectively use social media and to literally put your ideas and messaging into action. Let Academy Mortgage and its affiliates shorten the Social Media learning curve and help you create a memorable, and profitable, online presence.

Loan Officer Review

  • Optimize Searches on the Web
  • Assurance of Having a Voice in the Loan Process
  • Window into Public Opinion of Services
LO Review allows all parties in the loan transaction the ability to review their loan officer. Individuals who respond to the LO Review, consider themselves involved in the process and working toward a positive outcome as a result of their online feedback. It also helps to elevate Academy’s presence in any given web search and increases the number of leads that come into our Lead Capture Center. These qualified leads can then be distributed to our valued referral partners.

Customer Surveys

  • Track Information for Ways to Constantly Improve Business Practices
  • Leads for Loan Officers Who Receive Referrals
  • Customers Share Experiences Enter to Win Disney Tickets
Similar to the LO Review which is a branch function, every borrower, Company-wide, is asked to complete a post-closing review of their Academy Mortgage experience. Once completed the borrower is automatically entered for a chance to win a trip to Disney World in Orlando, Florida. Academy Mortgage appreciates learning about the customer experience to better evaluate the loan process for possible improvement.

Building a Foundation for the Future

  • Benefiting Others Through Philanthropic Endeavors
  • Broader Vision for Our Place in the Community
  • Employees Have a Direct Influence on Service Projects
At Academy Mortgage, our mission is to assist individuals and families in “building a foundation for their future” by providing them with an opportunity to attain home ownership through our mortgage products and services.Our mission, vision, and values statements are at the center of everything we do. They provide a sense of direction for where we’re headed and focus on how we should act in getting there. The following are a few guiding principles that we believe are essential in “Building a Foundation for the Future” and better define who we are in the eyes of our stakeholders—our employees, our customers, and our communities:

At Academy Mortgage We Believe. . .

  • that we have a responsibility to actively play a role in shaping the welfare of society and improving the quality of life of our employees and individuals, families, and communities across the globe.
  • that building business and building people go hand-in-hand and that contributing to the welfare of society is an opportunity and not just a responsibility. We believe it’s smart business and smart policy.
  • that good business and good deeds are not mutually exclusive but are mutually beneficial and that our actions in the community should provide a “hand-up” versus a “hand-out.” As a result, our outreach in the community focuses on building capacity, self-reliance, and sustainability.

In an effort to promote these beliefs and thus promote our position as corporate citizens, Academy has launched a series of initiatives and programs that were developed around profit and purpose. Please visit our website at http://academymortgagefoundation.org.